Blog entry

The Midas Touch


Many companies irrelevant of their size tend to forget that personal touch with your customers still the most important tool for a business. I came across this from a training programme and I felt it needed to be highlighted.

1) Take Time To Know Your Customers

  • Add the Human Contact
  • Reconnect with your customers
  • Try one to one engagement

This is like a streak of gold and will definitely pay dividends.

 Kathy Burns remembers a time when people took time to care and listen. "Some of you may remember, and others may have heard stories about, a time in life when the doctor would come to your home to check on you if you were ill. Or maybe you've heard about going down to your local pharmacy and having the owner greet you by name and ask how you're doing. Not only did they ask, but they really wanted to know the answer and they took the time to listen to what you had to say. That's customer service - taking the time to know your customers, really caring about how they feel, and wanting to go the extra mile to make sure they're happy."

This is a key to survival and longevity for any company.  You are busy doing what you are best at and that is building your business. Is there any time left for you to get connected to your customers to know what is required.

Our cost effective methods will

  • Help you connect with your customers and help you familiarise with their behaviour.
  • Enhance your relationship with your customers.
  • Increase your turnover.

Surely those are strong and justified reasons.

 Analyse your systems and please get in touch with me.


Your Business Matters to You and I want to ensure you succeed. Think about this The Nielson report states Customers believe the opinions either verbal or online THAN advertisers.